Course description
This course teaches you ActiceCampaign starting with the basics and on through the advanced features.
Using scenario based lessons and topics, follow along as we create campaigns and automations for a hypothetical business.
This course doesn’t just explain individual features, it shows you how to actually use ActiveCampaign in your business.
Key concepts covered include
- An overview of each of the major ActiveCampaign components.
- Detailed walk throughs as we create exactly what you would use in your business.
- Advanced scenarios including features such as goals.
Outcomes
After completing this course, you will be able to:
- create and send campaigns.
- create and integration forms.
- create and manage automations.
- and more.
This course is ideal if you:
- are trialling ActiveCampaign.
- want to learn how ActiveCampaign can be used in a business.
- currently using ActiveCampaign in your business.
Course Content (subject to change)
1. Introduction
- Welcome
2. Getting Started
- Creating an account
- Dashboard overview
- Setup your account
3. Create a Newsletter Signup
- Introduction
- Customise a signup form
- Adding a signup form to a WordPress site
- Opt-in settings
- Introduction to audience segmentation
- Using tags
4. Create and Send a Newsletter
- Introduction
- Create a newsletter campaign
- Testing your campaign
- Manually add a contact
- The email designer
- Scheduling your campaign
- Reviewing your campaign results
- Importing contacts
5. Deliver a Lead Magnet
- Single step automation
- Adding custom fields