How To Set Email Marketing Goals

How to set email marketing goals

By setting focused, SMART goals for your email marketing campaign, it will easier to deliver and measure the results. Here’s how to set email marketing goals.

How To Create A Buyer Persona

How to create a buyer persona

When you create a buyer persona you have a powerful tool for sending highly targeted sales and marketing messages. Here’s how.

Tagging Strategy For Marketing Automation

Tagging strategy for marketing automation

Many email marketing services have a feature where you can tag contacts. One of the biggest problems people have with tags is using efficient naming conventions. In this article, I give you a tagging strategy for marketing automation.

How To Create Systems For Your Small Business

How to create systems for your small business

Before you even think about automating parts of your business, it’s important to have the systems that you’re automating in place. Here’s how to create systems for your small business

The 5 Stages Of Awareness

The 5 stages of awareness

Are you crafting the right message to your prospects? Knowing the 5 stages of awareness will help you send the right message at the right time.

What Is Marketing Automation?

What Is Marketing Automation?

Many businesses can use marketing automation to save time and increase revenue. But what is marketing automation? In this article I tell you.

6 Reasons Why Building An Email List Is Important

6 Reasons Why Building An Email List Is Important

Many business owners don’t realise the importance of building an email list. Most usually change their mind when they see the impact email lists have on someone else’s traffic and revenue. In this article, I’m going to share with you, the main reasons why building an email list is important and how you can start one yourself.