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Using naming conventions helps you keep things organised and easy to find. From folders to pets. Using naming conventions for ActiveCampaign is no different. Here’s how I do it.
In ActiveCampaign, should you use one list or two? It depends on your business needs. In this article I talk about how to use ActiveCampaign lists.
Getting started is often the hardest part. For small business owners, it’s the time to learn what do do from the ground up. This Guide to Email Marketing gets you started. Fast.
In this article, I’ll take you through the steps you should follow to create an email newsletter that your recipients will open every time.
By setting focused, SMART goals for your email marketing campaign, it will easier to deliver and measure the results. Here’s how to set email marketing goals.
When you create a buyer persona you have a powerful tool for sending highly targeted sales and marketing messages. Here’s how.
The secret to a successful business is consistency. To be consistent, you need systems. Here’s how to create systems for a small business.
Are you crafting the right message to your prospects? Knowing the 5 stages of awareness will help you send the right message at the right time.
Many businesses can use marketing automation to save time and increase revenue. But what is marketing automation? In this article I tell you.
Like most businesses, most photographers don’t have an email marketing plan. This photographer’s guide to email marketing explains how you can do better.