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43 subject line examples

43 Subject Line Examples You Can Use

Shane Herring
Shane Herring

Course Developer at Atomic Education

Last Updated: May 3, 2021

Your email’s subject line is one of the first things people see in their inbox.

Along with the ‘From’ name, it’s the biggest factor in whether your recipient decides to open it… so you need to make sure it’s good!

For many of us, just knowing the theory isn’t enough. We need to see examples. So, here are 43 examples of great short, sharp, inbox-friendly email subject lines you can use and change for your business.

I’ve grouped the emails into categories for even more inspiration.

    Add a header to begin generating the table of contents

    Ready to get inspired? Read on!

    Urgency

    Curiosity

    Vanity or FOMO

    Humour

    Temptation

    Making things easier

    Wrap up

    With more and more people using email to market their business, inboxes are getting crowded.

    You need to make the most of any tactics to get your email noticed and opened.

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